Showing posts with label Consumer Promotions. Show all posts
Showing posts with label Consumer Promotions. Show all posts

Monday, November 5, 2012

Raid - Contextual Targeting Online Promotion

Agency: UrsaClemenger - Sydney
Discipline: Consumer Healthcare Advertising
Client/Brand: SC Johnson & Son / Raid 
Product/Campaign: Raid Contextual Targeting Online Promotion - RealEstate.com.au
Year: 2012
Project Management Tasks: Receipt of client brief, liaised with media on advice and placement details, devised project timings, wrote the creative brief, briefed creatives, studio and digital production, presented creative concepts to client, prepared and briefed creatives on de-brief, presented digital flats to client, briefed digital backend designer on build, online testing and despatch to media agency.

Online Display Banners

eDM

Monday, August 6, 2012

Hungry Jack's - The Legendary Whopper AFL Grand Final Giveaway

Agency: Clemenger BBDO - Sydney
Discipline: Advertising - Creative Agency
Client/Brand: Hungry Jack's
Product/Campaign: The Legendary Whopper AFL Grand Final Giveaway
Year: 2012
Project Management Tasks: Receipt of client brief, liaised with media on advice and placement details, prepared material instructions, co-wrote the creative brief, briefed creatives, print production and studio, presented artwork to client, despatch of artwork via QuickCut and print-proof sign off.

Magazine Press communicating the AFL Consumer Promotion

AFL Consumer Promotion Microsite

Wednesday, April 25, 2012

Kellogg's Nutri-Grain - Get Hungry for your Sport

Agency: Creative Activation - Sydney
Discipline: Brand Promotions & Activations / Shopper Marketing
Client/Brand: Kellogg's / Nutri-Grain 
Product/Campaign: Nutri-Grain / Get Hungry for your Sport
Year: 2012
Project Management Tasks: Assisted in briefing packaging and website artwork into studio, artwork despatch, tracking and monitoring the performance of the on-pack consumer promotion, and contacting and validating winners.

Consumer Promotion Microsite

On-pack Promotion Packaging Artwork

Winner's Notification Letter