Product/Campaign: Acquisitions - Syria Emergency Appeal
Discipline: Charity Marketing and Fundraising
Year: 2013
Partner Agencies: Marlin Communications (creative), JCDecaux and mX (publisher partners), PHD (media).
Project Management Tasks: Briefed creative agency; secured donated/distress press space with major publishers; liaised and managed parties for campaign artwork and implementation.
Discipline: Charity Marketing and Fundraising
Year: 2013
Partner Agencies: Marlin Communications (creative), JCDecaux and mX (publisher partners), PHD (media).
Project Management Tasks: Briefed creative agency; secured donated/distress press space with major publishers; liaised and managed parties for campaign artwork and implementation.
Outdoor Digital Billboard with JCDecaux
mX mobile app ad
Press ads in metropolitan newspapers
Outdoor Billboard