Discipline: Consumer Healthcare Advertising
Client/Brand: SC Johnson & Son / Raid
Product/Campaign: Raid Automatic Advanced (Australia & New Zealand)
Year: 2012
Project Management Tasks: Briefed creatives, studio and print and digital production, liaised with NZ client and NZ retailers on DM artwork guidelines, trafficked artwork through internal agency and client approval processes, submitted TVC for CAD approval, despatched press artwork via QuickCut and TV dubs to stations.
TV Commercial
Magazine Press
Out-of-Home Eyelites and Shopalites
Mobile Banner Ads
Direct Mail (NZ)