Wednesday, May 18, 2011

Clean & Clear - BFF Access

Agency: OMD - Sydney
Discipline: Digital Media Planning and Buying
Client/Brand: Johnson & Johnson / Clean & Clear 
Product/Campaign: Clean & Clear Deep Action In-Shower Facial BFF Access
Year: 2011
Project Management Tasks: Trafficked the implementation of advertising activity through ad server, compiled live reports, tracked and reported on performance of online placements, and mid-campaign analysis. 

Homepage Takeover

Online Consumer Promotion

Online Sponsorship Brand Page

Sunday, April 10, 2011

Regaine - Foam for Men / Be the No Go Man

Agency: OMD - Sydney
Discipline: Digital Media Planning and Buying
Client/Brand: Johnson & Johnson / Regaine
Product/Campaign: Regaine Foam for Men / Be the No Go Man
Year: 2011
Project Management Tasks: Trafficked the implementation of advertising activity through ad server, compiled live reports, and tracked and reported on performance of online placements.

Facebook Social Engagement via creation of Social Currency Content Platform

Same Same Homepage Sponsorship Takeover

Audience Targeting / Homepage Takeover

Thursday, March 31, 2011

Neutrogena - Ultra Sheer Dry Touch

Agency: OMD - Sydney
Discipline: Digital Media Planning and Buying
Client/Brand: Johnson & Johnson / Neutrogena 
Product/Campaign: Ultra Sheer Dry Touch Sunscreen Summer
Year: 2011
Project Management Tasks: Tracked, monitored and optimised the performance of online advertising placements, compiled the live report and post-campaign analysis.

Female-orientated Homepage Sponsorship/Takeover

Online Format: Medium Rectangle

Contextual Targeting with Interactive Online Creative